MARKETING SEMESTER CURRICULUM RESOURCES

PowerPoint Presentations Version I
     Chapter 1.1: Marketing Is All Around Us - PowerPoint | PDF
     Chapter 1.2: Utility - PowerPoint | PDF
     Chapter 1.3: Fundamentals of Marketing - PowerPoint | PDF
     Chapter 2.2: Segmentation - PowerPoint | PDF
     Chapter 5.1: The Free Enterprise System - PowerPoint | PDF
     Chapter 6.1: Government and Laws - PowerPoint | PDF
     Chapter 12.1: Selling - PowerPoint | PDF
     Chapter 12.2: Preapproach, Projecting and Product Info - PowerPoint | PDF
     Chapter 13: Initiation the Sell - PowerPoint | PDF
     Chapter 14: Presenting the Product - PowerPoint | PDF
     Chapter 15: Closing the Sale - PowerPoint | PDF
     Chapter 17.1: Promotional Mix - PowerPoint | PDF
     Chapter 17.2: Promotional Concepts and Strategies - PowerPoint | PDF
     Chapter 19.1: Advertising - PowerPoint | PDF
     Chapter 25 & 26: Price Planning and Pricing Strategies - PowerPoint | PDF
     Chapter 28 & 29: Information Management & Market Research - PowerPoint | PDF
     Chapter 30: Product Planning - PowerPoint | PDF

PowerPoint Presentations Version II
     Chapter 1.1: Marketing Is All Around Us - PowerPoint | PDF
     Chapter 1.2: The Importance of Marketing - PowerPoint | PDF
     Chapter 1.3: Fundamentals of Marketing - PowerPoint | PDF
     Chapter 2.2: Market Segmentation - PowerPoint | PDF
     Chapter 5.1: Market-Oriented Economic Systems - PowerPoint | PDF
     Chapter 6.1: Government and Laws - PowerPoint | PDF
     Chapter 12.1: What Is Selling - PowerPoint | PDF
     Chapter 12.2: Getting Ready to Sell - PowerPoint | PDF
     Chapter 13.1: The Sales Process - PowerPoint | PDF
     Chapter 13.2: Determining Needs in Sales - PowerPoint | PDF
     Chapter 14.1: Product Presentation - PowerPoint | PDF
     Chapter 14.2: Objections - PowerPoint | PDF
     Chapter 15.1: How to Close a Sale - PowerPoint | PDF
     Chapter 15.2: Customer Satisfaction and Retention - PowerPoint | PDF
     Chapter 17.1: Promotional and Promotional Mix - PowerPoint | PDF
     Chapter 17.2: Types of Promotion - PowerPoint | PDF
     Chapter 19.1: Advertising Media - PowerPoint | PDF
     Chapter 20.1: Essential Elements of Advertising - PowerPoint | PDF
     Chapter 21.1: Distribution - PowerPoint | PDF
     Chapter 25.1: Price Planning Considerations - PowerPoint | PDF
     Chapter 26.2: Strategies in the Pricing Process - PowerPoint | PDF
     Chapter 28.1: Marketing Information Systems - PowerPoint | PDF
     Chapter 29.1: The Marketing Research Process - PowerPoint | PDF
     Chapter 30.1: Product Planning, Mix and Development - PowerPoint | PDF

Listening Guides
     Chapter 1.1: Marketing Is All Around Us - Word | PDF
     Chapter 1.2: The Importance of Marketing - Word | PDF
     Chapter 1.3: Fundamentals of Marketing - Word | PDF
     Chapter 2.2: Market Segmentation - Word | PDF
     Chapter 5.1: The Free Enterprise System - Word | PDF
     Chapter 6.1: Government and Laws - Word | PDF
     Chapter 12.1: Knowing Your Product and Your Customer - Word | PDF
     Chapter 12.2: Preparation for the Sale - Word | PDF
     Chapter 13.1: The Sales Process - Word | PDF
     Chapter 13.2: Determining Needs - Word | PDF
     Chapter 14.1: Presenting the Product - Word | PDF
     Chapter 14.2: Objections and Rejections - Word | PDF
     Chapter 15.1: How to Close a Sale - Word | PDF
     Chapter 15.2: Customer Satisfaction and Retention - Word | PDF
     Chapter 17.1: Promotional Concepts and Strategies - Word | PDF
     Chapter 17.2: Types of Promotion - Word | PDF
     Chapter 19.1: Advertising Media - Word | PDF
     Chapter 20.1: Preparing Print Advertisements - Word | PDF
     Chapter 21.1: Distribution - Word | PDF
     Chapter 25.1: Price Planning - Word | PDF
     Chapter 26.2: Setting Prices - Word | PDF
     Chapter 28.1: Marketing Research - Word | PDF
     Chapter 29.1: Marketing Research - Word | PDF
     Chapter 30.1: Product Planning - Word | PDF

Outlines
     Chapter 1.1: Marketing and the Marketing Concept - Word | PDF
     Chapter 1.3: Fundamentals of Marketing - Word | PDF
     Chapter 2.2: Market Segmentation - Word | PDF
     Chapter 5.1: Market-Oriented Economic Systems - Word | PDF
     Chapter 6.1: Government and Laws - Word | PDF
     Chapter 11: Management - Word | PDF
     Chapter 12.1: What Is Selling - Word | PDF
     Chapter 12.2: Getting Ready to Sell - Word | PDF
     Chapter 13.1: The Sales Process - Word | PDF
     Chapter 13.2: Determining Needs in Sales- Word | PDF
     Chapter 14: Presenting the Product - Word | PDF
     Chapter 15: Closing the Sale - Word | PDF
     Chapter 17.1: The Promotional Mix - Word | PDF
     Chapter 17.2: Types of Promotion - Word | PDF
     Chapter 19.1: Advertising - Word | PDF
     Chapter 21 & 22: Distribution - Word | PDF
     Chapter 25 & 26: Price - Word | PDF
     Chapter 28 & 29: Marketing Information Systems & Research - Word | PDF
     Chapter 30: Product Planning - Word | PDF
  

Other
     Marketing Essentials Comparison - Word | PDF